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Tags: NTC, Marketing, ceo, Thought Leadership, Public Relations
Most executives know that you must spend on marketing to generate sales. Nevertheless, marketing is just one form of customer-facing communication. In my experience, public relations can be equally as important for generating sales. Since it is often the entry point for new prospects, your PR should be designed to bring brand awareness to your company’s expertise, credibility, and values before they even see your marketing.
Read MoreTags: NTC, Marketing, ceo, Thought Leadership, Public Relations
Great company management works to consistently ensure growth, and as the CEO, it is my passion to lead my team in a way that allows them to grow our company. My tools are corporate culture, vision, motivation, excellent training departments and, high-level public relations.
Read MoreTags: NTC, Sales, ceo, Thought Leadership, Tools for Success
Tags: NTC, ceo, Thought Leadership, Strategic Partners
It’s been said that companies are either growing or they are dying. I understand the pursuit of growth and the good it can bring to both the company and those it serves, but there are more important things than growth for its own sake.
Read MoreTags: ceo, Thought Leadership
